Grassroots group Momentum is to launch a series of training camps to unseat Conservative MPs such as Boris Johnson and others in marginal seats.
In preparation of another snap election, the Labour activists will run the workshops teaching a range of campaigning techniques including the making of viral videos and “persuasion-style canvassing”.
An example of a viral video by Momentum was the parody of the middle-class family discussing the Labour’s policies. The video reached almost two million people in under 24 hours.
“While a tiny minority benefited from both rocketing London house prices and a free university education, most people today face either increasing tuition fees, dire job opportunities or the impossibility of ever owning a home.” said a Momentum spokesperson.
“We’re happy that those who enjoyed these benefits and think the ladder should be pulled up behind them are now having their views debated.”
The target seats are thought to include Uxbridge and South Ruislip, where the foreign secretary’s majority was halved, and Southport, which the Tories took from the Liberal Democrats in the general election.
“This election showed what a groundswell of ordinary people, knocking on doors and campaigning for the Labour party can do. ” said Beth Foster-Ogg, Momentum’s training coordinator.
“Now we want to skill up the hundreds of thousands of new Labour party members so they can be better, more effective campaigners when the next election comes, and so they can campaign and organise in their communities outside of election time.
“If we are out talking to people, campaigning and making the Labour party the heart of our communities all year round, we will be ready to beat the Tories when this weak and unstable government inevitably calls another election.”
The movement is supported by prominent campaigners and writers including Owen Jones and MPs including Rupa Huq and Emily Thornberry.