As the company faces multiple investigations in Europe, Viagogo is preparing to move UK staff to New York as the controversial company explores US expansion.
The ticketing website was warned in April by the Competition and Markets Authority over suspected breaches of consumer law and misleading prices.
“Several senior developers have already relocated, but they’re mostly people that have been at Viagogo since nearly day one and so are probably invested in the company,” a source told the Guardian.
“A few others are moving in the next couple of months, and others are leaving very soon.”
Viagogo faces legal action by the CMA following widespread concerns about breaches of consumer law by the secondary ticket sales site.
Michael Grenfell, the CMA’s executive director for enforcement, said: “All secondary ticketing websites must play by the rules and treat their customers fairly if anything goes wrong. We take failure to comply with consumer protection law very seriously. So far, Viagogo has failed to address our concerns, and we are determined to ensure they comply with the law.”
The company has faced lots of criticism in the UK, the group was once called from digital minister Margot James to boycott the company.
“Don’t choose Viagogo – they are the worst,” said James.
The ASA chief executive, Guy Parker, said: “Viagogo was given clear warning and handed the opportunity to play fair with consumers by removing misleading pricing information from its website; its failure to do so means it will now face the consequences.
“Where an advertiser or business is unwilling or unable to follow the advertising rules we will act.
“In light of Viagogo’s inability to get its house in order, we’re referring it to National Trading Standards to consider appropriate action.”